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Applying Marketing Mix Elements
The article is going to highlight how marketing mix elements can create a marketing strategy. For that to happen, you need to understand the marketing mix elements from a consumer perspective.   Marketing...
Applying Marketing Mix Elements
What is First Principles Thinking? According to Wikipedia: "A first principle is a basic, unconditional, self-evident proposition or assumption that cannot be deduced from any other proposition or assumption."...
Strategic Marketing Planning Tools
Strategic marketing tools & techniques for a new start-up Hey, If you are on this page, it means you are already in a mood for thinking. This article discusses...
Crafting a marketing strategy
3 Steps to Developing a Great Marketing Strategy for a small business. Marketing Strategy is a big fluffy word. Marketing people can use it  to impress clients or prospects. Developing a marketing strategy...