Why should
you develop quality Content?
Just mention content
writing to them, almost every marketer will be quick to say 'Content is King'.
Some marketers would do the extra mile by throwing a few more fluffy words like
'Content Strategy'...
Visual search and visual search optimization ,the new frontier.
Visual Search online is likely to be among the next hottest frontiers of the
marketing battle. Webmasters need to adopt best practices in Visual Search
Optimization from now and...
An introduction to SEO for all
beginners.
SEO
stands for Search Engine Optimization.
The following are five basic concepts
that will help you understand SEO.
KeywordsInbound LinksTrust RankPage RankMeta page titleURLs
Keywords: Keywords are also
called search terms. These are the words(search queries)...
Video Marketing to build a
brand
Why video marketing: Video content
has become the hottest element of an online marketing mix today. In the
digital age of social, a video can literally break or make a brand
communication strategy.
If you...
Advertising Definition
Advertising is defined by AMA as follows:
“Advertising means
any paid form of non-personal presentation and promotion of ideas, goods, or
services by an identified sponsor.”
In this brief article, I am going to help you answer the question,...
What is Public Relations? Public
Relations Definition.The Fall of Advertising
Public Relations Definition
Solomon, Martial, and Stuart (2008) defines Public Relations as:
" Public Relation (PR) is the communication function that seeks
to build good relationship with an organization's publics;...
Why
a Small Business Must Do Branding
Small Business Branding: Why you should
not ignore the branding process?
‘To brand or not to brand is the
question’.
No. Stop.
Sorry you can’t talk like Hamlet
here we are running a small business. You’ve...
Before discussing a brand persona,
let us explore what a brand or branding is all about.
A brand is a public promise by a
business to deliver a high quality product,service or experience. It is a
long-term business commitment...
