Sunday, December 15, 2019
Creating Quality content
Why should you develop quality Content? Just mention content writing to them, almost every marketer will be quick to say 'Content is King'. Some marketers would do the extra mile by throwing a...
Visual Search
Visual search and visual search optimization ,the new frontier. Visual Search online is likely to be among the next hottest frontiers of the marketing battle. Webmasters need to adopt best...
An introduction to SEO for all beginners. SEO stands for Search Engine Optimization. The following are five basic concepts that will help you understand SEO. KeywordsInbound LinksTrust...
Video Marketing to build a brand Why video marketing: Video content has become the hottest element of an online marketing mix today.  In the digital age of social, a video can literally...
Advertising for brand
Advertising Definition Advertising is defined by AMA as follows: “Advertising means any paid form of non-personal presentation and promotion of ideas, goods, or services by an...
What is Public Relations? Public Relations Definition.The Fall of Advertising Public Relations Definition Solomon, Martial, and Stuart (2008) defines Public Relations as: " Public...
why Small Business Branding
Why a Small Business Must Do Branding Small Business Branding: Why you should not ignore the branding process? ‘To brand or not to brand is the question’.
Building a Brand Persona
Before discussing a brand persona, let us explore what a brand or branding is all about. A brand is a public promise by a business to deliver a high quality product,service or...